Alongside the Union Label resolution, the Department introduced model collective bargaining language to help affiliates put this approach into practice.

Model Collective Bargaining Agreement Language

Section 1. Union Label on Products

The Employer recognizes the value and significance of the Union Label as a symbol that identifies goods produced by workers covered by a collective bargaining agreement.

The Employer agrees that all products manufactured, assembled, or produced by employees covered under this Agreement shall display the appropriate Union Label, Bug, or Identification Mark on product packaging, labeling, or accompanying materials where reasonably practicable.
Such labeling shall clearly indicate that the product was produced by union labor under a collective bargaining agreement.

The Union Label used shall be mutually agreed upon by the Employer and the Union and shall conform to the standards or marks issued by the appropriate labor organization.

Section 2. Union Identification in Service Establishments

In workplaces where employees provide services to the public, the Employer agrees to visibly display the Union Label or an equivalent sign indicating that services are provided by union labor.

Such identification shall be placed in a prominent and visible location, including but not limited to:

  • Storefront windows
  • Entrances
  • Service counters
  • Reception areas
  • Customer service areas

The design and placement of the Union Label signage shall be mutually agreed upon by the Employer and the Union.

Section 3. Digital and Online Identification of Union Labor

The Employer agrees to acknowledge that its products or services are produced or provided by union labor on the Employer’s website and other digital platforms used to promote or sell its goods or services.

This identification shall include:

  • A statement indicating that the Employer’s products or services are produced or provided by union workers under a collective bargaining agreement; and
  • The display of the appropriate Union Label, bug, or identification mark, where permitted.
  • Such identification shall be included on the Employer’s:
  • Official website
  • Online product descriptions or service pages
  • E-commerce listings where applicable
  • Digital marketing or promotional materials where appropriate

The placement and format of the digital Union Label or identification statement shall be reasonably visible and mutually agreed upon by the Employer and the Union.

Section 4. Promotion of Union Labor

The Employer agrees that where products or services are advertised or marketed to the public, the Union Label may be included in promotional materials, websites, social media, or advertising to indicate that the goods or services are produced or provided by union workers.

Nothing in this section shall prevent the Employer from highlighting the presence of union labor as a positive feature of its business.

Section 5. Maintenance of the Union Label

The Employer agrees that the Union Label shall not be removed, altered, or misused in a way that would misrepresent whether goods or services are produced by employees covered under this Agreement.

Any disputes regarding the use or display of the Union Label, including digital display, shall be subject to the grievance and arbitration procedures of this Agreement.